Taylor Swift takes top spot in US sales, “surpassing” Beyoncé

Luminate officially announced the Top 10 highest-selling albums in the US market in early 2024. With a series of “huge” achievements from its release until now, it is not too difficult to understand why The Tortured Poets Department “took” the top position on the list.

Taylor Swift ẵm vị trí đầu bảng doanh số nước Mỹ, vượt mặt Beyoncé vì 1 lý do - Hình 1

Specifically, in the US market alone, Taylor Swift’s 11th studio album has sold 4.66 million units. Two other albums that are also highly appreciated by the audience for their quality are Cowboy Carter (Beyoncé) and SOS (SZA), respectively holding the 4th and 5th positions on the list.

Right from the first week of release, the album has been firmly in the leading position. In the most recent week, Taylor’s album sold more than 163,000 copies in the US. In addition, the album also attracted 95 million streams, according to Luminate statistics.

Since its release in April, the singer’s full album of 31 songs has reached 3 billion streams and sold nearly 5 million copies in the US. Taylor Swift is currently the most influential artist in the world with hundreds of millions of followers on social networks and a loyal fan base. Forbes estimates that the Eras Tour, which will last until the end of 2024, will help Taylor Swift’s fortune surpass $2 billion.

In addition, Taylor Swift’s two previously released albums are also on the list, with the last two positions in the top 10 being 1989 (Taylor’s Version) and Lover. This also shows that the appeal of Taylor Swift’s music products has never shown signs of cooling down with the audience.

Taylor Swift ẵm vị trí đầu bảng doanh số nước Mỹ, vượt mặt Beyoncé vì 1 lý do - Hình 2

List of top 10 best-selling albums in the US in the first half of 2024 includes:

1. The Tortured Poets Department – Taylor Swift

2. One Thing At A Time – Morgan Wallen

3. Stick Season – Noah Kahan

4. Cowboy Carter – Beyoncé

5. SOS – SZA

6. We Don’t Trust You – Future and Metro B.oomin

7. Dangerous: The Double Album

8. Zach Bryan – Morgan Wallen

9. 1989 (Taylor’s Version) – Taylor Swift

10. Lover – Taylor Swift

On the Billboard 200 chart, Taylor Swift’s The Tortured Poets Department has also held the top spot for 12 consecutive weeks. This is the first album in over a year to top the Billboard 200 for 12 consecutive weeks, surpassing Morgan Wallen’s record with One Thing at a Time in 2023. In the 68-year history of the Billboard 200 chart, with this achievement, The Tortured Poets Department is also the longest-running album on the Billboard 200 chart in Taylor Swift’s career.

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Currently, the singer born in 1989 is busy with the most popular tour on the planet called The Eras Tour. Previously, Taylor Swift also confirmed the end of the tour this year.

The singer said that her concert series will officially stop in December 2024: “For me, the 100th performance has a special meaning. This night is also the moment when I need to confirm that The Eras Tour will end in December this year. I feel a little emotional. However, thanks to you, thanks to the wonderful people here, my heart still feels like I am in the early days of this concert series”.

Taylor Swift ẵm vị trí đầu bảng doanh số nước Mỹ, vượt mặt Beyoncé vì 1 lý do - Hình 4

In addition, the American music icon has also become an inspiration against ‘eating disorders’. Taylor Swift was pressured about her appearance when she was rumored to be ‘pregnant’ just because of gaining weight, leading to an eating disorder.

The July issue of the journal Social Science & Medicine published a scientific study at the University of Vermont (UVM) about Taylor Swift’s face of pressure about her appearance. The authors include Lizzy Pope – associate professor of nutrition and food sciences at UVM – and colleagues.

The authors concluded after analyzing 200 posts and 8,300 thousand comments related to the singer on the TikTok platform and the Reddit forum. The researcher identified the biggest theme: Fans see Swift as a role model for treating eating disorders and use Swift’s story and music to inspire their recovery process.

Taylor Swift ẵm vị trí đầu bảng doanh số nước Mỹ, vượt mặt Beyoncé vì 1 lý do - Hình 5

According to Everyday Health, some of Swift’s songs deal with weight issues. For example, the song You’re On Your Own, Kid has the line: “I hosted parties and starved my body, like I’d be saved by the perfect kiss.”

In the documentary Miss Americana (2020), the singer said she starved herself after seeing her bulging belly in a photo or someone said she looked pregnant. In the work, the photos show Swift looking thinner when she released her album 1989 (2014), compared to her healthy appearance when she held a tour to promote her album Reputation in 2018. Swift said that her past poor diet has seriously affected her endurance while touring.

On Social Science & Medicine, experts said that this issue raises questions about body standards that can be influenced by celebrities. The artist’s candor and transparency help reduce the stigma around eating disorders. “This is important because other research has shown that shame can prevent victims from seeking help, which can have a negative impact on health,” the study’s authors said.

Taylor Swift ẵm vị trí đầu bảng doanh số nước Mỹ, vượt mặt Beyoncé vì 1 lý do - Hình 6

The study also found that some fans ignored Swift’s message. Even though the singer revealed that she was eating irregularly in the film Miss Americana, fans still commented and scrutinized her body. Sometimes, they even speculated whether she had gained weight.

Through the article, the author hopes that Taylor Swift and other celebrities will use their influence to inspire people. “She changed the attitudes of many people with just a few sentences. Swift is a powerful voice, contributing to promoting society towards an open concept and respect for body diversity,” Pope said.

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